| | Make the Holiday Season Profitable! Tuesday, August 21 @ 1:00pm ET / 10:00am PT FREE Webinar | Register now! Join experts from Forrester and IBM to find out what to expect from the upcoming holiday season. Get an in-depth look at the latest online trends, best practices for improving key metrics, tips for leveraging web analytics, interactive and cross-channel marketing to boost conversion, and new ways to drive revenue that you might not have considered. Join us, and you'll learn the latest: - Years of online holiday activity statistics, a view into current trends, and the latest industry forecasts
- Strategic recommendations - based on the latest data - that can help you take advantage of mobile, social media, instant retargeting, in-depth personalization, email optimization and new technologies
- Best practices to ensure unified cross-channel marketing for a strategic advantage this holiday season
| | | Presenters |  | Sucharita Mulpuru VP & Sr. Analyst Forrester Research, Inc. |  | Jay Henderson Global Strategy Program Director, Enterprise Marketing Management IBM | | Sponsor | | | |