Search Marketing Tactics For Online Retailers This Holiday Season

Join us for a free webinar - October 25
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Search Marketing Tactics For Online Retailers This Holiday Season
Tuesday, October 25 @ 1:00pm EDT / 10:00am PDT
FREE Webinar | Register now!

According to eMarketer and comScore, holiday e-commerce spending is projected to grow by about 12%. However, current market conditions suggest differently - a drop in consumer spending may dampen an otherwise rosy outlook for the holiday shopping season. That said, retailers and e-Commerce sites will be competing more than ever for their share of this shrinking buying pool. Learn how to steer consumers to your site and hone in on those opportunities to help increase their spending with you. In this webinar, Paul Burani of Web Liquid Group will examine the most important e-commerce trends from a search marketer's perspective, and will provide insight and actionable recommendations for where to turn next.

Additional takeaways:

  1. Making smart cross-channel investments: building on progress in search marketing and extending into display, mobile and social media environments
  2. Finding unique ways to connect with consumers
  3. How marginal improvements in marketing effectiveness can amount to significant impacts to the bottom line
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  Presenter
Paul Burani Paul Burani
Partner
Web Liquid Group

  Moderator
Jonathan Allen Jonathan Allen
Director
Search Engine Watch

  Webinar Sponsor
Marin Software

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