| Dear readers, Apples, honey, pomegranates, fish heads, brisket, raisin challah . . . the holiday shopping list is long and time is short. But as caught up as we are, please, we must not forget: There are thousands of Jewish families who have yet to hit the kosher aisles of the supermarket. Not because they do not want to, but because they cannot. They simply do not have the funds. And it is up to us to help them. Think about the families in your community who may be scraping pennies together, and do your part to help them celebrate the New Year with plenty—and dignity. Or maybe you can give to a charity in your community that distributes holiday essentials. In addition, many Chabad centers all over the world will be packing holiday care packages. However you choose to help, know that you know that you can make a big difference—for them and for you. What better way to start the New Year could there possibly be? Wishing you a year filled with sweetness and plenty, Mendy Kaminker,
on behalf of the Chabad.org Editorial Team P.S.: Here is a little video clip that expresses this same idea in a very interesting way. Enjoy! | 
